Key Considerations Regarding On-Premises vs. On-Demand CRM

In a recent report, Forrester notes that on-demand CRM is becoming the default choice as buyers look to see if this approach meets their needs before they seriously consider an on-premises CRM.

A look at the numbers supports that viewpoint. Analysts forecast that in 2016, one-third of all spending on customer relationship management software will be for on-demand versus 26 percent in 2010.

Information analyst Gartner predicts that the CRM market will enter a shakeup, as a number of key trends, primarily involving social networks and CRM, begin to take hold. This includes changes to marketing and customer service technologies and the introduction of new projects and implementations.

But before you lock down your choice, you need to determine if you can achieve maximum business value from an on-demand CRM solution – or if on-premises CRM will better meet current and future business objectives.

Weigh the benefits of each, and then ask yourself some key questions to help you define what your company really needs and expects from your CRM solution.

Learn more by reading our Whitepaper CRM: On-Premises vs. On-Demand – 5 Key Considerations. You may also register to attend a free webinar on June 21 “On-Demand Cloud CRM vs. On-Premises CRM: Key Considerations.”